Your small businesses work hard and they're the backbone of your economy, providing many jobs for the community. This is the ideal time to celebrate them.

For small businesses looking to drive sales during Small Business Season, social media can be one of the best (and cheapest!) ways to do it. In this article, we provide social media posts you can copy as well as several ideas for drawing a crowd.

According to a recent report, 43% of middle-class Americans will be spending less on gifts this holiday. If you're one of them, you need to shop local.

Are you trying to get your community to support shopping small? Then you need to educate them on the "why" and help them have fun doing it.

Small businesses are as varied as large ones. If you're not assisting the microbusinesses, there's a market out there that could use your help and could advance your chamber's entrepreneurial mission.

Bolster local small businesses and help your chamber shine during the holiday season through participation in Small Business Season. This initiative provides an opportunity to showcase the unique products and services of local entrepreneurs, increasing foot traffic and boosting the local economy. Here's why you should get involved:

Gen Z (1997-2012) is considered one of the most entrepreneurial generations in nearly 100 years. That could be great news for chambers. Here's how you can adapt your marketing to showcase your appeal.

This is the second part to the Camber Member Martketing Personas Demystified. In part 1 we talked about why chamber member marketing personas are so important. In part 2, we'll walk you through how to create them with examples.

In marketing circles there is a lot of talk about personas. But what are they and how can chamber member marketing personas help your chamber? We have the answers in the first of this two-part series.