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Gen Z (1997-2012) is considered one of the most entrepreneurial generations in nearly 100 years. That could be great news for chambers. Here's how you can adapt your marketing to showcase your appeal.

This is the second part to the Camber Member Martketing Personas Demystified. In part 1 we talked about why chamber member marketing personas are so important. In part 2, we'll walk you through how to create them with examples.

In marketing circles there is a lot of talk about personas. But what are they and how can chamber member marketing personas help your chamber? We have the answers in the first of this two-part series.

Innovation can have a powerful impact on your community. But how do you build a culture of innovation at your chamber? We have a few ideas.

If you want to attract younger people to chamber membership, one of the easiest ways to do this is by first becoming an employer of choice for them. Here's how:

Have a chamber position you need to fill but you don't have time to write the chamber job description? Check out these tips and template examples.

As the search for chamber relevance evolves, it's essential for chambers of commerce to cultivate a new generation of leaders who can carry forward the mission and vision. That's where mentorship comes in.

Taking a line from the Peace Corp, "It's the toughest job you'll ever love." Here's how to thrive as a chamber pro.

Being a chamber pro is tough. It can mean grueling hours and a test for even the most emotionally intelligent person. If you have struggled recently, we have some suggestions to get your passion back for the job.


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